McDonald´s Worldwide Convention 2024

McDonald’s hosts the Worldwide Connection (WWC) Expo every two years, inviting its key and closest suppliers to showcase their products and services.
The expo serves as a crucial platform for discussing current and future topics related to McDonald’s.
For the first time in 2024, the WWC took place outside of North America, with Barcelona as this year’s venue. The expo prominently focused on sustainability alongside numerous innovations for the “restaurant experience of the future.”
At the event, together with LAMITECH, we exhibited our McDonald’s HPL (High Pressure Laminate) programs.
We demonstrated how our products contribute to sustainable construction and renovation of restaurants. As a company certified by FSC, ISO14001, and Green Guard, we also produce in a carbon-neutral manner.
LAMITECH is already a global supplier for McDonald’s. DEXSA and LAMITECH are now expanding their strategic partnership in Europe, focusing on:
- Optimal availability of decors directly from Germany for Europe
- Fast response and delivery times
- Direct contacts and swift communication
It was a fantastic expo with impressive exhibitors, partners, guests, and hosts. This expo has certainly whetted our appetite for the future.